PS Pop Up Store
a Pop Up Store is an offline retail solution that is open temporarily to take advantage of a trend or to test the marketplace.
Business benefits include a physical location and a short-term commitment. Customers like exclusive experience and direct interaction with brand or business.
“It may be sugar coated in creativity and instant gratification, but done right, a Pop Up Store is a short term offline solution offering immediately measurable results.” – Karen S. Herman, founder of Gustie Creative