a Store-in-Store is an agreement in which a retailer rents a portion of a retail space to be used by a different company to run another, independent store.
Business benefits include a short or long-term commitment, optimizing a small retail footprint, and expanding sales channels. Customers like direct access to products or services and ease of purchase.
Jeanine owns a small specialty shop. She rents a portion of retail space within a larger retail store to show and sell her products. By being part of this store and ecosystem, Jeanine achieves a bigger brand appearance and much higher foot traffic for her specialty shop. She has always had a big vision for her brand. Now, with a Store-in-Store, she looks bigger and more established. Ask us how a Store-in-Store can benefit your brand or business!